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safety. a global film.
TUI
The brief was pretty simple. Create an inflight safety film that isn't boring.
Given TUI travel to more places than any other holiday company. The idea of SAFETY, a global film was born.
Travelling to all of TUI's flagship holiday destinations through the medium of genres. Whilst delivering all that crucial safety info. Simple right?
14 months, and three account managers later. We eventually landed.
TRAILER.
Like every 'blockbuster', it deserved a trailer. So here’s ours. Sent to TUI customers, encouraging them to book a flight and see the full feature onboard. The first time an internal film has been used to flog holidays externally. We'll come back to you on how many..
FEATURE.
With 36 different languages needed for every market. We needed to overdub.
So in every scene we had to find interesting ways to disguise our lead character's mouth whenever he was speaking. Which turns out, was a lot.
DIRECTOR ALICIA MCDONALD
PROD CO. MISSING LINK
DP BENEDICT SPENCE
PROD. BEN LINK
EDIT PHIL HIGNETT
EP. HEATHER LINK
A. PROD DOMINQUE STROUTHOS
VFX. ANTONIO JIMENEZ | ELMNTL.
POST PROD. JENNA + ROSE | ELMNTL.
MUSIC SUP. CALUM PRICE | BIG SYNC
PROD DESIGNER EVA VENTOVA
COLOUR SIMONA CRISTEA | COFFEE&TV
COSTUME SHARON LONG. BARBARA KUZNAR
PRINT.
TUI owns sites in various airports, so we bashed out some posters in the style of each film genre to really sweat those assets. Brought to life by PHIL BOSHER.
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